In our firm we have been involved in the ever-growing mobile market for some time (see Content Licensing for Mobile Phones). Our focus in this post is on commercial and legal needs for revenue generation by content owners and licensees.
Revenues from mobile data services are rising about 11% per year. In Australia ranked in order of mobile content popularity are first ring tones, followed by general information services, logos, adult content, chat services and Java games. Australian users on average have paid A$3 for monophonic and $5 for polyphonic ring tones, A$4 for colour logos, A$2 for black and white logos, A$3 for chat services, and A$5 for Java games.
It all adds up to a market (lately tagged as "m-commerce") with growing revenues. And these figures are the tip of an iceberg of legal and commercial relationships which result in revenues shared between numerous players.